FROM: Robert Thompson, General Manager
Originator: Jennifer Cabral, Director of Communications
SUBJECT:
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VIDEO PRODUCTION SERVICES, SPECIFICATION NO. CS-2025-664BD
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GENERAL MANAGER'S RECOMMENDATION
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RECOMMENDATION:
A. Approve a Professional Consultant Services Agreement to Windsong Productions, LLC to provide Video Production Services, Specification No. CS-2025-664BD for a total amount not to exceed $148,863; and
B. Approve a contingency of $14,886 (10%).
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BACKGROUND
Orange County Sanitation District (OC San) has a library of signature videos that are used for public education and outreach tools. Videos currently in use are outdated, as they were created nearly 10 years ago and require re-production to represent who OC San is today. The intent of the videos is to showcase OC San as a resource recovery agency and its role in protecting public health and the environment. These videos will be used for tours, during new employee and board orientation/onboarding, aired on local television, and posted to OC San's social media accounts.
RELEVANT STANDARDS
* Make it easy for people to understand OC San roles and value to the community
* Build brand, trust, and support with policy makers and community leaders
* Maintain collaborative and cooperative relationships with regulators, stakeholders, and neighboring communities
PROBLEM
The current video content does not effectively convey OC San's current initiatives, advancements, and achievements. This gap in up-to-date visual representation impairs our communication efforts, making it challenging to articulate our evolution and ongoing contributions to public health and environmental protection. Furthermore, the outdated nature of the videos may result in a disconnect between OC San and its diverse audience, including stakeholders, community leaders, and regulators.
PROPOSED SOLUTION
Approve a Professional Consultant Services Agreement to Windsong Productions...
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